A Guide to Writing a Winning Entry for the North West Business Awards

Introduction

The North West Business Awards celebrate great businesses in all kinds of industries. To stand out, you need a strong entry. This guide will walk you through each step to help you create a winning submission.

1. Know What’s Needed

Before you start writing, read the award criteria carefully. Make sure you cover everything they’re asking for and show how your business meets or goes beyond those expectations.

Tips:
– Use the criteria like a checklist.
– Focus on achievements that match the category.
– Give clear examples that fit what the judges are looking for.

2. Tell a Compelling Story

Judges want more than just numbers – they want to hear your journey. Talk about your successes, challenges you’ve faced, and how your business has made a difference.

Tips:
– Tell your story in a way that grabs attention.
– Show your passion and vision.
– Explain what makes your business stand out.

3. Show Proof

Support what you say with facts, numbers, and real feedback. This makes your success clear and believable.

Tips:
– Share results like sales growth, happy customers, or staff feedback.
– Include quotes from clients or partners.
– Use examples or stories to show your impact.

4. Be Clear and to the Point

Judges read a LOT of entries, so make yours easy to follow. Use simple language and a clear structure.

Tips:
– Use bullet points and headings to organise your points.
– Stay within the word limit and cut out anything extra.
– Make sure everything flows in a logical order.

5. Show Innovation and Leadership

Show how your business stands out – whether it’s through new ideas, great service, helping the community, or leading in your field.

Tips:
– Share unique ideas or projects you’ve done.
– Mention any awards, certifications, or recognition.
– Explain how you handle challenges and keep improving.

6. Check Your Work

A clean, mistake-free entry shows you care about the details. Take time to proofread and make sure everything is clear.

Tips:
– Have someone else read it over.
– Read it out loud to see how it flows.
– Keep the format and wording consistent.

Conclusion

Winning a North West Business Award boosts your business’s recognition and credibility. By putting effort into a strong entry, you can increase your chances of success.

Learn from the experience!

If you don’t win on your first try, don’t be discouraged – use the process as a valuable learning opportunity and come back stronger next year! In the meantime, the award entry can serve as a great way to assess your business, helping you spot areas for improvement and growth. This will give you a competitive edge and increase your chances of winning in the future.

By following these tips and putting in the effort to create a standout entry, you’ll boost your chances of success and gain the recognition you deserve for all your hard work.

Good luck – you’ve got this!